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About Rule Seven

The named team behind transparent PI marketing

Rule Seven is a marketing agency for personal-injury law firms with 2-10 attorneys. We do three things our competitors won't: publish real prices from $2,500/mo, quote your state's bar advertising rules across all 51 US jurisdictions, and serve your Spanish-speaking clients. This page is who we are and why.

Published prices 51-state rule fluency Spanish included
The Rule Seven marketing team working together in their office.

Why we're built differently

We started Rule Seven after watching PI firms get sold to badly - gated pricing, long contracts, anonymous account managers, and reports full of traffic that never became cases. In our 2026 audit of 17 legal-marketing agencies, 16 of 17 hid their pricing and 0 of 17 offered Spanish. We decided to be the opposite on purpose.

So we publish our prices. We cite the bar rule behind every ad. We build in Spanish. We put named people on your account. And we report the one number that matters - the cost to sign a case - instead of a chart of impressions.

Not anonymous

The people who'd work on your firm

Marcus Reyes, Founder and PI strategy lead.Marcus ReyesFounder & PI strategy · 11 yrs
Elena Vargas, Head of Local SEO.Elena VargasHead of Local SEO
Renata Cruz, PPC and intake lead.Renata CruzPPC & Intake Lead
Sofia Marín, compliance and bilingual content lead.Sofia MarínCompliance & bilingual content
11yrs
Focused on PI marketing
51
US jurisdictions covered
140+
PI firms served
100%
Prices published, always
Wondering what this would actually cost your firm? Our prices are published - packages from $2,500/mo, and every service has a starting rate you can see before you call.
Straight answers

About Rule Seven

Q. Is Rule Seven a law firm?

No. Rule Seven is a marketing agency, not a law firm, and does not provide legal advice. Your firm remains responsible for compliance with its jurisdiction's rules.

Q. Who will run my account?

Named strategists you can reach - not a rotating, anonymous account manager. You'll meet the specific people on your engagement in the consult.

Q. Do you really publish prices?

Yes. Packages from $2,500/mo and every service's starting rate are on the site - no "call for pricing."

Q. What makes the Spanish capability different?

Native Spanish pages, ads and 24/7 intake - written by native speakers, not machine-translated. In our audit, 0 of 17 competitors offered it.

Last reviewed .