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Practice-area marketing

Marketing for employment law firms

Employment-law marketing reaches workers searching after a firing, unpaid wages or discrimination. Rule Seven runs SEO, content and paid campaigns for employment firms from $2,500/mo, published, tuned to the high-intent searches that sign consultations, and reports on cost per signed case.

Published prices 51-state rule fluency Spanish included
What you get

Content and campaigns for worker searches

  • Pages for wrongful termination, wage and discrimination claims
  • SEO for high-intent employee searches
  • Paid search where organic is slow to rank
  • Intake that screens viable claims
  • Cost-per-signed-case reporting
An employment-law team reviewing a marketing plan in a modern office.

How it works

  1. Prioritize claim types. We target the employment claims with real demand in your market.
  2. Publish and rank. Claim-specific pages capture searchers researching their situation.
  3. Screen and sign. Intake filters viable claims so your attorneys spend time on real cases.

High-consideration searches

Employment claimants research heavily before calling - strong content that explains their rights earns the consultation. Timelines and results vary by market.

Compliance: Claims content is reviewed against your state bar's advertising rules, avoiding any prohibited outcome or comparative language.

5
employment claim types we build dedicated pages for
$2,500+
per month, published - packages scale with your case mix
Wondering what this would actually cost your firm? Our prices are published - packages from $2,500/mo, and every service has a starting rate you can see before you call.
Straight answers

Employment law marketing questions

Q. What does it cost?

From $2,500/mo, published on our pricing page.

Q. Which claim types do you cover?

Wrongful termination, wage and hour, discrimination, retaliation and harassment, among others.

Q. Is SEO or PPC better here?

Both - SEO compounds while paid search covers the gap early. We recommend a mix in the consult.

Q. Do you guarantee case volume?

No; we report cost per signed case rather than promising numbers.

Last reviewed . Prices are reviewed quarterly; ad spend is billed at cost.